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Press release

18th March, 2005

Advertising.com announces new UK Managing Director Michael Peralta

Advertising.com is pleased to announce the appointment of Michael Peralta as Managing Director of our United Kingdom operations.

Since joining the company in Baltimore in February 2001, Mike has developed business along several industry verticals totalling over $90 million in revenue. Mike's experience across all aspects of the company and interactive marketing will be instrumental in driving the UK business forward.

Mike relocated with his wife and four children to London at the beginning of the year.

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